Advertisermenters should be made to have grammer learnin'

The latest spate of Foxtel ads are shit.

 

They wish to play on your emotions. They wish to tell you that watching Foxtel will create said emotions within you. All of this is fine, at least as far as normal advertising mumbo jumbo goes. The problem is their grammar. A typical ad soundtrack goes something like this:

 

AMUSED... HOPE.... ENVY

 

Does that not shit you?! Amusement, hope, envy. ... or ... Amused, hopeful, envious. GET IT RIGHT!!

 

I beleive it was Big Bird who once said, "If you can't congugate the past future perfect participle progressive form, you shouldn't be writing ads".